We make the IMPOSSIBLE, POSSIBLE 
– anywhere in the world.

Alejandra is an enthusiastic event planner who works hard for her clients yet always has a bright, shining smile on her face.

She believes in the magic of the moment and after years of experience, she’s always stretching herself to learn and grow and become even better at what she does. She has built a reputation for world-class events from global clients who appreciate her professionalism, attention to detail and ability to think outside the box.

Innovation and audacity have been the keys to her success and her ability to set trends rather than follow them makes her one of the most sought-after event planners across Europe.

She’s a one-stop shop that gets the job done with ease and grace. It might be helping a shy speaker find her voice or a bustling bride find her happy place or understanding that every guest is a VIP and making sure that they feel pampered and present.

She will do whatever it takes for her clients, which is why they all rave about her. Alejandra Poupel Events has relationships with top-notch vendors who understand the importance of making your event an experience to remember. As a world-class event planner, our agency has insider access to arrange private visits to art collector’s homes, couture ateliers and backstage experiences. Alejandra Poupel Events has been featured in Grace Ormonde Wedding Style magazine, Style Me Pretty, Vogue (British, Brazil and México), Paris Match, Gala, Blush Magazine and The New York Times.

If you are looking for event planner who is professional and poised yet fun to work with, Alejandra is the perfect partner to make your dreams become a reality. “I love working with people from around the world who have high expectations and wild dreams,” says Alejandra.

“There’s nothing better than watching our clients celebrate with joy, ease and comfort and know that our work helped make that happen!”


PRINCIPAL PLANNER

ALEJANDRA POUPEL

We make the IMPOSSIBLE, POSSIBLE 
– anywhere in the world.

Engage Summits
Destination wedding planners congress
CondÉ Nast world traveler 
Ecole Hotelliere de Laussane 
Planners Extraordinaire
Conde Nast luxury conference
Partyslate
BRIDELUX
Wedding biz podcast
Georgetown University Luxury retail association

Speaking
Engagements

Alejandra is available for select speaking engagements.
For information, please call or email. Past appearances include:

HEAR FROM ALEJANDRA

Where do you organise events?

Our events take us all over the globe. Our reputation combined with many years of networking and friendships allow us to deliver insider access to the world's most sought-after venues, especially monuments and private access locations. 

The cost of an event or wedding varies depending on your expectations and the scope of the event. We will guide you by creating a budget simulation that includes the estimated costs for the venue, event design, furniture rentals, stationery, event staff such as hostesses, entertainment and bands, photography and videography, and structures such as orangeries or tents.

Depending on the number of guests and the venue and country, these numbers vary. Typically our events start at approximately 4,000 per person. 

What is the cost of a luxury wedding or event? What do you charge?

I bring a unique mix of exuberance, soul, and couture sensibility to everything I do. I’m deeply passionate about making magic happen, and there’s truly nothing I won’t do to bring your vision to life.

No dream is too bold, no idea too intricate. I thrive on complexity and creativity, and I’ll be by your side every step of the way—problem-solving, cheerleading, and pushing the boundaries of what’s possible to ensure your celebration feels effortlessly you.

If you’re dreaming big, I’m ready to dream even bigger with you—and make it reality.


How do you find the world’s best venues?

With years of experience planning extraordinary events across the globe, we’ve built trusted relationships with luxury venues, private estates, five-star resorts, and historic properties worldwide. Whether you're dreaming of a romantic château in France, a seaside villa in Italy, a hidden gem in the Caribbean, or a modern architectural marvel in the heart of a city, we specialize in sourcing the perfect setting for your celebration.

Our approach is highly personalized—we consider your vision, guest experience, event size, and design goals before recommending curated options. From iconic destinations to exclusive venues not listed publicly, we leverage our global network and insider access to secure the most breathtaking and unique locations.

Let us help you find the venue that sets the stage for an unforgettable event.

Why should I hire you over another company?

My clients usually have incredible taste, and we have met some of our present trusted vendors when our clients refer us to high-quality creative partners. We would make sure that the vendor agrees to work with us before the event as we are accustomed to a lot of preparation work and would want to ensure they have our "teamwork is dream work" mentality.

Will you work with a vendor that I’ve already chosen? 

Absolutely. You can expect me as the lead planner and designer, with at least two of my event producers throughout. On the weekend of your wedding, we have additional associates on site.

Will I be working directly with you?

I worked in Christie's Art Auction House, which gave me an aesthetic eye, before I paused my professional life to raise my family. During those lovely years, I volunteered with many non-profit events and organically I was drawn towards the event planning field. Event planning joins my passions of constantly connecting with people, traveling, and renewing visions and unique memories! 

Why did you start your event planning company?

Frequently Asked

PRIORITIZING INNOVATION
AP Events prioritizes social responsibility and places sustainability efforts at the forefront of their work as an organization.

Innovation and audacity have been the keys to Alejandra’s success. Her ability to set trends rather than follow them makes her one of the most sought-after event planners across Europe.

MINIMIZING CARBON FOOTPRINT
Alejandra carefully chooses the partners she works with to minimize environmental impact, resulting in numerous AP Events becoming ISO 2021 certified. The light and sound production companies that Alejandra collaborates with exclusively use LED lighting, which is 80% more energy-efficient than conventional bulbs. The production companies strive to use innovative equipment that saves energy. Most of her hotel partners have obtained LEED Certification, and nearly all transportation companies use hybrid energy vehicles to move around guests.

Alejandra has partnered with the Anne Fontaine Foundation, allowing her clients to offset the carbon footprint generated by their event through planting a set amount of trees in the Brazilian rainforests. 

STATEMENT OF CORPORATE RESPONSIBILITY

GREEN OFFICE SPACE
AP Events believes in creating an eco-friendly office space. She holds both herself and her employees accountable to high sustainability standards. For example, specially installed bathroom fixtures reduce water usage by 20%, saving over 1 million gallons of water annually. The AP events team also reduced their lighting power usage by 25% in 2021, and plan to surpass that goal in 2022. Moreover, the office is designed to encourage employees to recycle and compost waste.

PROMOTING A CIRCULAR ECONOMY
Recycling is extremely important to Alejandra, and she seeks to recycle materials whenever possible. Alejandra strives to repurpose the floral decor after her events. Clients compost and repurpose flowers that would otherwise be thrown away and wasted by partnering with the Garbage Goddess and the Reflower Project. 
 
The Garbage Goddess composts flowers into fertilizer, creating topsoil that allows new living things to thrive and grow. Moreover, the Reflower Project repurposes flowers and delivers them to community centers such as non-profits, shelters, nursing homes, and cancer centers.

By choosing sustainable options and leading by example, we hope that other party planners will be inspired to take action and do the same.
 

begin your
alejandra poupel events experience