At Alejandra Poupel Events, we design and produce extraordinary celebrations around the world for discerning clients seeking one-of-a-kind, immersive experiences. With deep expertise across Europe and offices in Paris, our team has unparalleled access to iconic venues, private estates, couture ateliers, and hidden gems throughout France, Italy, and beyond. From multi-day destination weddings to unforgettable milestone events, we bring each client’s vision to life with artistry, precision, and joy.
Led by founder Alejandra Poupel — an internationally recognized planner, speaker, and consultant — the agency is known for infusing each event with originality, elegance, and emotion. Alejandra’s boundless energy, warm spirit, and distinctive creative perspective make the planning journey both inspiring and seamless for clients from around the globe.
Our work is defined by an experiential approach to planning. We specialize in curating emotionally resonant, sensory-rich moments — whether that’s transforming a château into a candlelit dreamscape, arranging private viewings of historic art collections, or crafting couture-inspired tablescapes that reflect a client’s heritage and style. Every element is intentional, meaningful, and crafted to leave a lasting impression.
We have produced events at world-renowned locations including the Opéra Garnier, the Rodin Museum, Château de Vaux-le-Vicomte, Château Belvédère, and Palazzo Colonna, as well as luxury resorts and private villas throughout Europe, the Middle East, and North America. Our global vendor relationships and high-touch service ensure that no detail is ever left to chance.
Alejandra’s reputation as a leader in the luxury event industry has led to features in publications such as Vogue (UK, Brazil, and Mexico), Grace Ormonde, The New York Times, WedLuxe, Brides, Gala, Style Me Pretty, Wedded Wonderland and Paris Match. She is a trusted advisor to international venues, hotels, and creative brands, and frequently speaks on the future of luxury experiences.
For clients seeking a collaborative, world-class team that blends visionary creativity with flawless execution, Alejandra Poupel Events is the ultimate partner in creating unforgettable celebrations across the globe.
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"Amanpuri in Phuket is amazing because it's really blended with the nature of the Phuket landscape."
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Engage Summits
Destination wedding planners congress
CondÉ Nast world traveler
Ecole Hotelliere de Laussane
Planners Extraordinaire
Conde Nast luxury conference
Partyslate
BRIDELUX
Wedding biz podcast
Georgetown University Luxury retail association
Alejandra is available for select speaking engagements.
For information, please call or email.
Past appearances include:
"Alejandra, I truly want to thank you for organizing such an amazing birthday in Paris that was truly special. Even though I was in the US, I completely trusted your taste and recommendations, and I am so glad I did! When my guests and I walked in the museum we were in total awe. Your prompt answers to my phone calls and emails and enthusiastic spirit made this weekend event EXCEPTIONAL. The private visits to ateliers that you arranged were such a fun experience! The whole weekend was filled with surprises, from the visits to ateliers to the museums that you arranged. All were such a fun life-long experiences! If you ever want a recommendation you can have them contact me directly!"
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DIANA MORRISON - USA
“For events with distinction, look no further. Alejandra Events organized my dream wedding anniversary in Venice. With attention to the finest details and working diligently alongside the caterer, florist, musician and more, the event was a complete success! The venue was breathtaking and the VIP haute couture jewelry atelier she organized for my family was extraordinary. I highly recommend working with her because she makes you feel comfortable every step of the way and you can actually enjoy your event! I will never host another event without her. My friends are still talking about it…”
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OLENA ET SERGEJ ARTAMONOV, RUSSIA
“Your impeccable taste and genius creativity were so incredible that we felt like on a cloud. You made building an Orangerie in our estate look easy. You made our wedding weekend such a magical experience, words cannot express our gratitude to you and your amazing team. Our guests say to us it was the funnest wedding they have ever been to and that they could never leave the dance floor!”
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ELIZABETH AND STEVEN, USA
“There are no words to express how grateful we are for Alejandra and her team’s amazing professionalism and talent to take our vision to the next level with our four day destination event in Lake Como. The guests were pampered from the minute they got off the plane and every detail reflected our story and the guests said it was the funnest week of their lives. We enjoyed the planning process since everything was so seamless and creative! We can’t wait to plan another party soon with you!”
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MOHAMMED AND RANA
"There is not one element that did not "WOW" all our guests! Alejandra's enthusiasm and creativity are just brilliant! She has the American work style with the French savoir faire."
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AMERICAN EMBASSY OF PARIS
“Thanks from the bottom of our heart for our "fairytale" chateau wedding! I feel like my wedding day wouldn’t have been as magical without Alejandra and her team. Even though there were 700 guests they were all treated as if we were having an intimate wedding. One of my highlights was our days together searching for the perfect wedding dress. The extravagant and lavish experience you gave us was beyond expectations. You will not regret hiring Alejandra and her staff, well worth the investment!”
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SHAHAD & OMAR, KUWAIT
"True grace under fire! There aren’t enough good things to say about Alejandra Poupel and the services her team provided for our wedding. Being thousands of miles away, we were able to utilize her knowledge and expertise to plan our dream destination wedding in Monaco, the most romantic city in the world, with no stress or concerns. The special attention you gave my grandparents by helping them enjoy their stay to the fullest for our big day made the evening so incredibly special. The decorations were beyond incredible, every detail was planned perfectly and we were able to be guest at our own wedding."
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AITO AND KANAMI, JAPAN
“You have given me a new definition to the word "world class event.” Welcoming guests from four continents and celebrating with such ease and flow made out weekend unforgettable for us and all our guests! You are the best.”
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JEAN FRANCOIS DE CLEMONTONERRE
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PRIORITIZING INNOVATION
AP Events prioritizes social responsibility and places sustainability efforts at the forefront of their work as an organization.
Innovation and audacity have been the keys to Alejandra’s success. Her ability to set trends rather than follow them makes her one of the most sought-after event planners across Europe.
MINIMIZING CARBON FOOTPRINT
Alejandra carefully chooses the partners she works with to minimize environmental impact, resulting in numerous AP Events becoming ISO 2021 certified. The light and sound production companies that Alejandra collaborates with exclusively use LED lighting, which is 80% more energy-efficient than conventional bulbs. The production companies strive to use innovative equipment that saves energy. Most of her hotel partners have obtained LEED Certification, and nearly all transportation companies use hybrid energy vehicles to move around guests.
Alejandra has partnered with the Anne Fontaine Foundation, allowing her clients to offset the carbon footprint generated by their event through planting a set amount of trees in the Brazilian rainforests.
GREEN OFFICE SPACE
AP Events believes in creating an eco-friendly office space. She holds both herself and her employees accountable to high sustainability standards. For example, specially installed bathroom fixtures reduce water usage by 20%, saving over 1 million gallons of water annually. The AP events team also reduced their lighting power usage by 25% in 2021, and plan to surpass that goal in 2022. Moreover, the office is designed to encourage employees to recycle and compost waste.
PROMOTING A CIRCULAR ECONOMY
Recycling is extremely important to Alejandra, and she seeks to recycle materials whenever possible. Alejandra strives to repurpose the floral decor after her events. Clients compost and repurpose flowers that would otherwise be thrown away and wasted by partnering with the Garbage Goddess and the Reflower Project.
The Garbage Goddess composts flowers into fertilizer, creating topsoil that allows new living things to thrive and grow. Moreover, the Reflower Project repurposes flowers and delivers them to community centers such as non-profits, shelters, nursing homes, and cancer centers.
By choosing sustainable options and leading by example, we hope that other party planners will be inspired to take action and do the same.